Internet Marketing / SEO & Social Media
A website no one ever hears about is a waste of time & money.
I can help you get traffic to your site through a bunch of methods commonly referred to as Internet marketing.
It's no secret that Google is the king of traffic sources for most websites today. I work to understand your website, audience and competition to identify relevant phrases to target for optimization.
Search engine optimization
To start, I benchmark where your site currently stands on Google for all the phrases you want to target. I compare your priority of these phrases to the competitiveness of each phrase to determine which phrases tend to offer you the most bang for your buck to target. Once we have an agreed-to list, I make sure the phrases are included in your title, description, content and links, and properly weighted to maximize effectiveness. After about a month, I check for new positioning on Google and compare to the benchmarks to supplement Google Analytics data to provide you with a proper report on progress. I also help with Google AdWords if you want to pursue pay-per-click advertising.
If your site has a product catalog or is database driven, there's a lot I can do to optimize your site quickly. Contact me to learn more.
More friends and followers on social media not only helps you on those platforms, it leads to better search engine results for your website too. I can help you connect your social media and website in a bunch of different ways. These include adding the FB like button to your pages, your Instgram photos to your website, your website to Facebook, LinkedIn, Twitter and more. The idea is to get people talking about you and sharing links from your site.
Good old email blasts...they still work; just ask Constant Contact. I highly recommend using a 3rd party service like C.C. for you bulk mailings and contact list management. I can help get their forms integrated into your site and put together some great custom email templates for you to use on your periodic newsletter.